Benefits Of International Student Recruitment - 1081 Words

This is one major reason that many students choose to study in the US and participation in multicultural groups may help students to make the needed connections to enjoy a successful stay after graduation (Chue Nie, 2016). In addition to fiscal benefits to international students, there are benefits to the university and surrounding community that are gained from an improved relationship with the international student population For instance, international students who remain after graduation become members of the community and promote cultural awareness and competence (Bodycott Walker, 2000; Kumasi Hill, 2011). Moreover, universities can benefit from greater retention and completion among students. Other nations such as the†¦show more content†¦Improved relationships between institutions and international students should be a major focal point for researchers and administrators for the future. The low response rate of this study and many others shows the necessity to determine what may be preventing students and potential participants from answering surveys. Is this an issue of a lack of English skills or are there other mechanisms at play that need to be considered? For instance, differences in culture could preclude some people from participating and some may be reluctant to participate due to unethical survey research they may have dealt with in the past. Learning communities in US higher education are very diverse and each group, including international students, deserves recognition and inclusion (Petrovich Lowe, 2005). However, it is problematic to address issues when one cannot get enough participants to warrant attention from those in decision making roles. Therefore, determining if there are differences in participation based on demographic information as well as overall reluctance to participate should be explored to improve the quality and quantity of data that is collected from international students. More research can also help to determine which incentives are the most helpful when attempting to perform aShow MoreRelatedRecruitment Strategy At Hitec International1644 Words   |  7 Pages Recruitment Strategy at HiTec International Report Report Overview This report has been produced for HiTec International, it will examine the current recruitment strategy of HiTec International, address the existing issues within the recruitment infrastructure and propose recommendations to improve recruitment within the organisation while remaining competitive on cost. 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The Patriot Act Of Terrorism - 1616 Words

Many innocent Americans lives were taken by an act of terrorism on September 11, 2001. This has terrorized many people who lost loved ones on this day. There was much controversy among the government’s officials and American citizens on what the course of action is to prevent this tragedy from happening again. After many days of formulating a plan, A bill was passed on October 26, 2001 by George W. Bush to help solve this issue. This new regulation became know as the Patriot Act. This bill provided the government the necessary tools to intercept American citizens private information, which would help discover suspicious activity among suspected terrorists threats. The main bill’s focus was to help prevent future terrorists from executing their malicious attacks. Despit the law’s ability to keep this country safe, we sacrifice some of our freedom for the good of each of us. Although the American government has retrieved personal information throughout history, our civil liberties should be preserved along with the safety of our exclusive information from the United States government. Our civil liberties as American citizens were put to the test through many ways. This act allowed the government to invade our privacy, incarcerate innocent people suspected of being a terrorists, and authorized wire taps without a warrant. This lead to many more police officers, private investigators, and border control. A person who was thought to look like a terrorist or possibly involvedShow MoreRelatedThe Patriot Act: An Integral Part of the Fight Against Terrorism1206 Words   |  5 Pagesand Obstruct Terrorism Act of 2001 (Encyclopà ¦dia Britannica), more commonly known as the Patriot Act, was their response. The Patriot Act gives more powers to law enforcement agencies for investigating and abating terrorist attacks (Encyclopà ¦dia Britannica). 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Knowledge Learn International Conference -Myassignmenthelp.Com

Question: Discuss About The Knowledge Learn International Conference? Answer: Introducation LOreal group is one of the largest cosmetic companies in the world. The registered office of the company is located in Paris and the head office of the company is situated at Clichy, France. The company operates in the industry of cosmetic products. The company has come into existence in the year of 1905 and today the company serves the market with its 2000 products. The company is continuously experiencing growth and serving the market with wide and diverse product range. As far as the mission of the company is considered, it has been analyzed that the company wants to help the customers in realizing their aspiration and expressing their personalities to the fullest. This is the statement that helps the company to create value to their business. In terms of market orientation, the company focuses on customers and societal marketing orientation concept. The companys slogan, Because IM worth it justifies that the company is personifying its image and connecting its products to the cus tomers personality (Gangjee Burrell, 2010). The company has the great products range, following are the products divisions: Consumer product division: LOreal Paris, Garnier, Maybelline NY Professional product division: LOreal Professional, Matrix, Kerastase Active cosmetic: Vichy Luxury product: Lancme, Biotherm, ralph Lauren and Giorgio Armani Industry analysis: The global cosmetic industry has seen a great growth of around 3.8% in last 10 years. Out of all the brands, LOreal is found to be the strongest brand and it has been reported that this is the luxurious brand that is expected to attain more growth in near future. The above figure suggests that LOreal is at the top of all the top 7 companies of cosmetics in the world. The statistic suggests that it has the largest market capitalization of all the brands. Company: SWOT analysis: In order to analyze the company.it is required to conduct the SWOT analysis of the organization that helps in identifying the strengths, weaknesses, opportunities and threats for the company. Following is the SWOT analysis of LOreal. Strengths: LOreal is considered as the largest and the strongest cosmetic brand in the world. Its market capitalizations found to be largest of all the top cosmetic brands. Research and development: It has been analyzed that only pure manufacturing is not the way to success for the cosmetic brand thus it is required to involve dermatology, cosmetology, skin care, hair care etc. in the brand and this is what LOreal do (Crittenden, Crittenden, Ferrell, Ferrell Pinney, 2011). Large products range: as far as the product range is considered, it has been identified that LOreal is the company that is serving the customers with great range of products in different categories such as hair care, skins care, make up etc. not only the range of the products but the company has different products division and brands (Brandt, Cazzaniga Hann, 2011). Weaknesses: Slow profit growth: although the company is earning great revenue from its sales but due to high expense on RD and other sectors for handling such a large company, it becomes difficult and tough for the company to earn profit (Shen Bissell, 2013). Decentralization of the division: it has been analyzed that the company has many brands and because of this division, the company finds it difficult to position itself in e market with single image. The damage to single products of any brand may affect the other products as well (?opaciuk ?oboda, 2013). Opportunities: Business expansion: as the company is doing well with range of products in cosmetics so it can also expands its business in different products range such as in natural products or any clothing brand that can support the business to expand Alliances and acquisition: the company also has the opportunity to make alliances with other brands or acquire small brands to have more and larges market share in order to fight the tough competition. Threats: Competition: cosmetic industry is experiencing a great competition and new brands are entering the market now and then. As per the analysis, Estee Lauder, Mac etc. are some of the great brands that re competition for the market share. Customers: Understanding consumer behavior is very important in the way that it helps in analyzing the position of the brand in the minds of the customers. This helps in making the marketing targets by the company. As far as LOreal is considered, it has been analyzed that it focuses on culture, psychological and social factors to apply the knowledge in order to make marketing strategies. LOreal group has the customers which are based at their demands. For instance, in the business of skin care, the people who are facing ageing problems or skin problem will buy the products as per their needs and demands from the product type (Hamzaoui Essoussi Merunka, 2007). Collaborators: Collaborators of the company or the brand includes the partners, suppliers and there stakeholders of the company that are linked and associated with the company in one or the other way. These collaborators help the company to make their business functions more effective. LOreal believes in developing strong bonds with its suppliers and tries to develop the relation that is sustainable in nature. Reciprocal commitment is found to be the base of the relationship in order to have the mutual growth (Loreal.hk., 2018).. As far as the partners are considered, the company has three types of partnership that are academic partnership, institutional partnership and private sector partnership. All these partners are important for the company to help the firm in its research and development function. Some of the science institution helps the company to manufacture its products and makes them effective and harmless. Competitors analysis: Porters five forces is the analysis that can help in evaluating the competitive environment of the company. Threat of new entrants It has been analyzed that barriers to entry is very high in this industry and thus the threat from new entrants is low for the companies like LOreal. This is because the companies need to have high capital in order to enter the industry and also have to make the products that are not harmful for the skin. This requires them to have a certified permission. Threat of rivalry The rivalry for LOreal is also moderate in nature because there are many companies in the cosmetic industry but LOreal is a very big brand and it is very difficult for any of the company to replace the brand. LOreal has around 50 brands and it would be very difficult for the company to reach up to that place. Although the competition is high in the industry but LOreal is at very high level (Fayolle, Basso Legrain, 2008). Threat of substitutes Threat of substitutes or the company is high in nature. This is because of the preferred natural products choice of the customers. these days are preferring to buy the natural products and avoiding the use of chemical products on their skin thus these natural products can replace the LOreal products in the market Buyers power The power of buyers is very one as compared to the company and the company has its hands up in this case. This is because of the large number of customers in the market. As there is large number of customers in the market thus the company has the power to bargain and set the prices (Edu, Negricea Nicolaica, 2013). Suppliers power The bargaining power of suppliers is again very low in comparison with the company lie LOreal. This is because the company has its own image in the market and thus has many suppliers. Context: PESTLE analysis To analyze the contextual factors, PESTLE analysis needs to be done: There are many political challenges that the company has to face. It has been analyzed that as a cosmetic brand the company has to follow the guidelines given by each of the government in every country where the company operates and series the market. The company is obligated to manufacture safe products as per the standards of the government and should be passed by the authorized institutions of every country. Economic factors: as the company operates in many different countries, thus it has to follow the guidelines of those countries. Thus, the global economic conditions affect the functioning and the revenues of the company. Any variation or fluctuation in any of the market affects the functioning of LOreal and its overall profits (Saraswati, 2010). Social factors: social factors include the culture of the countries and the values of the customers. LOreal is considered as the leader of change and thus it adopts the strategy of universalism and tries to serve the market as per their preferences. Technological factors: technology plays a great part in this industry of cosmetic products. This is because science is the major part of the manufacturing process. The scientific and technical knowledge of the skin and the hair as well as the chemical is very much required. Legal factors: The company should focus on being legally and ethically correct. This is because the company has to follow all the legal obligations and it is required to produce the products that do not harm the customers in being ethical. Environmental factors: environment is also main concern for the companies like LOreal. This is the reason why the company belies in sustainable practices. What customers want? As per the analysis, it has been identified that customer behavior is in terms of their demands. As the company provides various product ranges to the customers thus the customers choice depends on their demands and needs. The customers with skin care needs prefer to buy the products from the skin care range. A customer who runs the salon prefers to buy the products of the professional range. LOreal used to analyze the customs demands with the help of demands that the customers generate (Gangjee Burrell, 2010). Which competitors pose a threat? It can be analyzed by conducting mare research. It is required by LOreal to conduct market research timely in order to identify the threats for them. The major threat or competitors of the company are found to be Estee Lauder and Beiersdorf etc. How the context of business is changing, if at all? The context of business is changing as per the change in the demands of the customers and the preferences of the customers I different countries. The LOreal should think of going into natural products range as the customers are taking interest in buying the same these days. What role collaborators play in the process? Collaborators play a great role in LOreal process. The suppliers are the one who acts the mediators between the company and the customers. Thus, it is important to make good relations with the suppers in order to serve the market effectively. Partners are the one who are responsible for making the functions more effective and restricting the company to be in its legal and ethical limitations. Partners help the company for its research and development processes as well (Ren, Xie Krabbendam, 2009). Developing the marketing strategy Target market: as the company has the opportunity to enter the new market by launching the natural range of products thus the target market for the company should be the teenage girls who cannot put so much of chemical o their sensitive and young skin. Value proposition: as far as the value proposition of the company is considered, this new range should be positioned as the products for the younger skin so that the company can attract young generation for the products. Positioning statement: The positing statement of the company should be: Natural me, young you. This statement suggests that the company is making the products from the natural products that will help the young to be young always and make their skin healthy without any chemical use. Development of marketing tactics Recommended marketing mix: Product: the product in the case is natural products range for the young generation. The products range is into skin care products only (Edu, Negricea Nicolaica, 2013). Price: the penetration strategy of pricing should be used in this case so that the company can compete with other natural product competitors. Place: the place should be the distributor and the retailer point along with the franchisee stores. Promotion: the major promotional tool that can be used by the company is campaign and public relations. This helps the company to develop good relation with the youth. Campaigning can be done in schools and colleges. Process: the process that needs to be followed in order to reach the customers is through retailers. As the products are natural so the sustainable processing should be used. People: the people who all are involved in the process are employees, suppliers, workers, government, partners, customers etc. (Fukukawa, Balmer Gray, 2007). Physical evidence: the physical evidence of the products is the brand name and the packaging. The packaging should be green in color and should use the disposable material. Conclusion: It has been concluded from the report that LOreal is the company that operates in cosmetic industry.it is the firm with great products range and its weakness is its decentralization because of the high products range. The company has the opportunity to expand its business in natural products for the young generation and thus it is required by the company to use the marketing strategies like campaigning and public relations to make the youth aware about the presence of new products range of the company. References: Crittenden, V. L., Crittenden, W. F., Ferrell, L. K., Ferrell, O. C., Pinney, C. C. (2011). Market-oriented sustainability: a conceptual framework and propositions.Journal of the Academy of Marketing Science,39(1), 71-85. Hamzaoui Essoussi, L., Merunka, D. (2007). Consumers' product evaluations in emerging markets: does country of design, country of manufacture, or brand image matter?.International Marketing Review,24(4), 409-426. Hong, H. J., Doz, Y. (2013). LOreal masters multiculturalism.Harvard Business Review,91(6), 114-118. Shen, B., Bissell, K. (2013). Social media, social me: A content analysis of beauty companies use of facebook in marketing and branding.Journal of Promotion Management,19(5), 629-651. Consultancy.uk. (2018).Global cosmetics market worth 181 billion, L'Oreal dominates. Retrieved 18 January 2018, from https://www.consultancy.uk/news/2810/cosmetics-market-worth-181-billion-loreal-dominates Loreal.hk. (2018). Suppliers - LOral Group. Retrieved 18 January 2018, from https://www.loreal.hk/en-hk/suppliers Fayolle, A., Basso, O., Legrain, T. (2008). Corporate Culture and Values: Genesis andSources of L'Oral's Entrepreneurial Orientation.Journal of Small Business Entrepreneurship,21(2), 215-229. Saraswati, L. A. (2010). Cosmopolitan whiteness: The effects and affects of skin-whitening advertisements in a transnational women's magazine in Indonesia.Meridians: feminism, race, transnationalism,10(2), 15-41. Gangjee, D., Burrell, R. (2010). Because you're worth it: L'Oreal and the prohibition on free riding.The Modern Law Review,73(2), 282-295. Edu, T., Negricea, I. C., Nicolaica, A. (2013). Facebook-a Marketing Instrument and Differentiator in Brand Positioning. A Case Study on LOreal Paris Romania.International Journal of Economic Practices and Theories,3(2), 92-102. Ren, L., Xie, G., Krabbendam, K. (2009). Sustainable competitive advantage and marketing innovation within firms: A pragmatic approach for Chinese firms.Management Research Review,33(1), 79-89. Fukukawa, K., Balmer, J. M., Gray, E. R. (2007). Mapping the interface between corporate identity, ethics and corporate social responsibility.Journal of Business Ethics,76(1), 1-5. Brandt, F. S., Cazzaniga, A., Hann, M. (2011, September). Cosmeceuticals: current trends and market analysis. InSeminars in cutaneous medicine and surgery(Vol. 30, No. 3, pp. 141-143). Frontline Medical Communications. ?opaciuk, A., ?oboda, M. (2013, June). Global beauty industry trends in the 21st century. InManagement, Knowledge and Learning International Conference(pp. 19-21).

Should school holidays be shortened or lengthened Essay Example

Should school holidays be shortened or lengthened Essay School holidays are a great time when students get time off classrooms to relax and ponder over the previous semester’s work.   Holiday time is a very important time for a student.First of all, holidays are the only time when a student is free to perform personal tasks.   Usually the curriculum is so intense that at school, a student cannot afford to do personal activities such as doing one’s hobbies.   For example, although there is time for sports in school, it is limited and for a talented student who would love to exploit his/her talent in, music, art or sports the time is not enough for that   Some students have talents which the need to nurture for example some have musical talents, acting or sports.   The school environment is very controlled to allow for potential exploitation.   If holidays are prolonged students with special talents can exploit such talents during the holidays.   This time can also be used for learning some new skills such as com puters, playing musical instruments or learning foreign languages.   Therefore prolonging holidays would give a talented student for example, ample time to practice and perfect the skill.The prolonged holidays are an opportunity for college students to get attachments and internships during the holiday.   Employees do not like offering internships for short periods and even if they do, it is not very beneficial for a student to only stay in the work environment for barely 2 months.   If the holidays are lengthened, students benefit from the work experiences.  Ã‚  Ã‚   It is easier to find a job on long holidays than short ones, especially for college students some of whom pay their own tuition fees and therefore need enough time to work and save enough.   Again if students are exposed to the job environment, in terms of attachments and part-time jobs, they are more likely to secure jobs later due to the experience gained prior to graduation (Bolton, 1999).According to (Gor don, 1981) the human brain and body requires rest and relaxation in order to recuperate especially after hard work.   Evidently the education system has placed a heavy work load on today’s students.   Therefore, enough rest for students is not only good but it is necessary.   The current holiday duration is not sufficient, given the fact that students spend a lot of time doing academic work before schools close.   Therefore, they need enough time to relax, and this is only possible if holidays are prolonged.   According to (Gordon, 1981) on average, human beings need 8 hours of sleep daily.   However, with very busy academic schedules, pressure to hand in assignments, as well as balancing between academics and extra-curricular makes it impossible for majority of the students to relax when schools are open.   Only during the holidays can most students afford to sleep for about 7-8 hours.   Therefore it is necessary to lengthen holidays.Linda, (1990), notes that people who lack enough relaxation and rest are more likely to fall ill than those who rest for enough durations.   Research has shown that lack of rest and relaxation can significantly slow down an individual’s thinking capacity as well as the concentration span (Bolton, 1999).   Other effects of lack of enough rest are bad moods, impatience and stress.Lengthened holidays afford enough time for learners to improve personal relations.   Relationships require time to build and to fortify.   Therefore, students need that valuable time with their parents.   This is not possible during school days due to the fact that some students are boarders and can only spend quality time with parents during the holidays.   Therefore the holidays should be prolonged.   School going children need mentors and the best mentors are usually the parents in that, they have been with the children for long enough and they can better understand them.Students have other relationships apart from that with family members.   For instance, they have boyfriends and/or girlfriends whom they do not often meet during school days.   Therefore, the best time for the students to have quality time is during holidays and therefore the holidays should be long enough to allow the students enough time for interactions.There are advantages of shortening holidays. By shortening the holidays the students have less time to engage in undesirable behaviour and indiscipline.   Holidays can be the worst time for students who get the chance to meet their peers.   Peer pressure can lead many children to engage in dangerous activities such as substance misuse, irresponsible sex and unwanted pregnancies.   All these result from peer pressure and the longer these peers are allowed to stay together, the greater the risks of engaging in self-destructive behaviour.   Idleness can also cause people to engage in crime and even enter into early marriages.   It is better to shorten the ho lidays to avoid all these dangers associated with prolonged holidays.The contention that prolonged holidays give students enough time to relax is mistaken.   Instead of using long holidays to relax, the students engage in activities which make them disoriented and very fatigued such that when schools reopen, students take weeks to regain form.   School dropout rates will increase if students are going to be prolonged. The kind of activities, which students engage in during holidays are dangerous and prolonged holidays would mean that when schools open, a lot of them would end up in juvenile prisons due too engaging in criminal activities (Edward, Berge, 1996).   Therefore the students would never use the prolonged holidays to relax and reduce stress but rather to cause more trouble.Most parents are not at ease when the children are around. They wish for schools to open since most children especially teens tend to show defiance to parents.   Allowing lengthened holidays woul d lead to more conflicts in the family.   The lengthened holidays would mean the students would spend more time with girlfriends or boyfriends something which can cause them to misbehave or influence one another negatively.   Also the much time allowed by lengthened holidays can lead to friends influencing one another in a negative manner and a good number may end up in pre mature marriages and pregnancies.ConclusionThere is a need to prolong the holidays as the merits of lengthened holidays far much outweigh the demerits shortening the holidays. The holidays need to be prolonged to offer students enough time for personal activities, for relaxation and leisure, for family time and to take participate in hobbies.